20 th Image Week – Techno-cultural Audiovisualities

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The “Audiovisualities of Technoculture: Communication, Memory and Design (TCAv)” a research group, linked to the Graduate Program in Communication Sciences at the University of Vale do Rio dos Sinos, a jesuit university from Brazil, is holding the 20th edition of Image Week from November 7th to 10th. This year, the event adopts the theme Techno-cultural Audiovisualities and will take place online and free of charge, from noon to 2 p.m. (USA Pacific Time), and can be watched through Zoom (see links below for registration).

The program begins with two round tables formed by international guests. On November 7th, we welcome Professor Dr. Peter Krapp (University of California Irvine) with the lecture “Is the internet a museum of computing?” and, on November 8th, Professor Dr. Lori Emerson (University of Colorado) with the lecture “Situated practices in the media archaelogy”. Both lectures will have the mediation of professor Dr. Gustavo Fischer (Unisinos), currently a visitingscholar at UCI´s Film and Media Department.

Peter Krapp is Professor of Film and Media Studies at UCI and his major publications include “Medium cool” (2002), “Deja vu: Aberrations of cultural memory” (2004), “Noise channels: Glitch and error in digital culture” (2011) and “Handbook language – Culture – Communication” (2013). His research interests are cultural memory, history and theory of gadgets, games and simulations in film and digital representations. He is a partner of TCAv and has participated in Image Week in 2018 and 2020. This time, he will question studies that show the internet as the most appropriate way to gather, consult, commemorate, and musealize what we know about computing.

Lori Emerson is a professor in the Department of English and director of the Arts, Writing, and Performance Program at the University of Colorado. Known for her work in media archaeology, digital preservation, and digital archives, she has authored ”Reading writing interfaces” (2014) and co-authored ”The Lab Book: Situated practices in media studies” (2022). This is her first appearance at Image Week, and during the event she will comment on her work as director and founder of Media Archaeology Lab, a museum dedicated to obsolete technologies produced since the 19th century.

On the 9th, Dr. Bruno Moreschi, will address the topic “Seeing and practicing computer vision”, in which he will discuss the images that train machines and the processes and practices that make them feasible and unfeasible. There will be simultaneous interpretation for English speakers. Professor Dr. João Ricardo Bittencourt (Unisinos) will be in charge of the mediation.

Bruno Moreschi is an academic researcher and multidisciplinary artist. His investigations are related to experiences of diffusion and teaching of a more inclusive History of Art, besides the deconstruction of systems and the decoding of their procedures and social practices. He is currently conducting experiments in the field of Artificial Intelligence, in reverse engineering processes for the realization of expanded practices of institutional critique and studies on human layers present in the training and maintenance of contemporary digital infrastructures.

The last day of the event promotes the screening of the short films (in Portuguese) “É assim que eu me lembro”, by Julherme Pires, and ” Meu pai vestido de trabalhador”, by Analu Favretto, both alumni from our Communications Graduate Program. After the screening of the movies, we will have the debate “From research to film” with its directors. Professor Tiago Ricciardi Correa Lopes (Unisinos) will mediate. Both short films are in portuguese and there will be no simultaneous interpretation on this final day.

With a doctorate and master’s degree in Communication Sciences from Unisinos, Julherme Pires has professional and academic experience in the audiovisual and cultural fields. He has a bachelor’s degree in Journalism and a specialist in Cinema and Audiovisual Direction from Unochapecó. On the 10th, Julherme will present the experimental film “É assim que eu me lembro” (This is how I remember), produced with image archives and developed from his thesis.

Analu Favretto has a degree in Cinema and Audiovisual from UFPel and a master’s degree in Communication Sciences from Unisinos. Her interests surround technocultural issues, updates of rurality constructs and Brazilian short films. She has participated in film festivals with her own films. In the event, she will screen her short film “My father dressed as a worker”, which deals with image, memory and archive.

The event is organized by TCAv/PPGCC UNISINOS has the support from UNISINOS, CAPES, UNISINOS Digital Cultural Institute, UNISINOS Creative Industry School and zoom rooms and technical support from University of California/Irvine. For more information about the event, please contact Gustavo Fischer at gdaudtfi@uci.edu or gfischer@unisinos.br.

For registration through Zoom, click on links below:
Day 1 – Peter Krapp
Day 2 – Lori Emerson
Day 3 – Bruno Moreschi
Day 4 – Short films – Julherme Pires / Analu Favretto
The event (with simultaneous interpretation to Portuguese on day 1 and 2 and simultaneous
interpretation in English on day 3) will also be streamed on YouTube

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